![]() The error most human beings make is in utilizing their own values to ascertain what others want. The person who succeeds will be the one who supplies individuals with what they want. However, to leave it at that will mean imparting your success or failure to the whimsy of blind luck. You’ll merely be guessing what other people want, praying or trusting you accidentally supply it. The secret of success is: discover what individuals truly want and help them acquire it! Discerning RequirementsBy selling what individuals truly want it converts to prompt sales for your business and in addition to that, long-term recurrent sales in the time to come for your business. You likewise establish awesome customer relationships as you frequently make them feel that you truly ‘listen’ to what they want and go the additional mile in supplying it to them. You’re harmonized with their world and make them sense you are a reliable resource or means of assisting them to accomplish their goals and realize their ambitions. Economically wise, being the “true supplier” to your buyers allows you to distinguish yourself from the masses of businesses who simply “get by” in the market (out of blind chance) and provides you an edge to require higher prices in the market as you understand that your services or products are constantly sought after. You simply have to learn how to have an actual interest in and concern for others–which won’t truly be hard for you as it’s likewise part of human nature. Don’t agree with me? Answer this: Don’t you like it when somebody asks for your assistance? When you recognize a relative or acquaintance needs something, don’t you try to seek resolutions for them? See what I mean? It’s human nature. Treating every individual you meet in the market whether it’s on the net or person to person as a friend or relative you’re helping out, removes the need for you to put up a ‘front’ simply to sell something. You’ll make certain what you’re providing will really assist the other individual–or at the very least make sure to offer them the very best that you have to provide. In the same way, if you know that the product or service you’re offering what truly works well or would be truly beneficial to other people, why not begin by providing it to family and acquaintances instead? It’s not as though you’re pushing the product or service on them as you have no one else to provide it to but because you truly believe that their interests are best served by purchasing it. What should I sell? What products are best?These are the questions most individuals are attempting to find an answer in order for them to arrive at the definite decision. And if we truly wish to understand the answer to this question, our only choice is to do a little research. There are all sorts of twists along the route that might lead you to believe you have a high-demand theme. We must be able to comprehend and satisfy the need, wishes and expectations of our buyers on a particular product that they’re attempting to buy. These 3 are called the common needs or minimal requirements for a purchase. Needs are the common reasons or the minimal requirements consumers are seeking in a product or service. They’re called the qualifying dimensions in a buy. Wants are the influencing attributes among a lot of choices. Expectations, on the other hand, are values or intangibles affiliated with a product or service. Expectations are in reality part of wants but they get to be exceedingly crucial when products or services are not specialized. For instance, in studying a logic book, college students seek the following: Relevant logic constructs and use of simple language, simple to comprehend and affordable prices. These like ideas may be applied to net marketing also. After all, the Net is just a different place to sell products. The general construct of demand is the same there as it is anyplace else. Now, the 2nd matter that has to be considered is the level of competition. Level of competition implies the ratio of your brand sales versus the overall market sales. While companies would by nature specify its target rivals, it’s in reality the consumers who in the end decide the competitive frame. We have to consequently pick out the market segment where we may have a likely leadership or at least a firm challenger role. Because the overruling aim of getting into this business isn’t simply to satisfy the needs and wants of our buyers but to do so productively better than his rivalry. Otherwise, our rivalry will wind up satisfying the buyers better than us. 3rd component to be considered is determining the basic interest level about the product. Basic interest in a product helps us to judge where our demand and rival numbers fall into the big picture. Merely saying, if there isn’t a great deal of demand for the product, and there isn’t much rivalry, it would appear that it may not be so great. However the research doesn’t stop here; there’s one final matter to be considered. We have to also learn how other people are advertising those products. If there are a great number of them doing so, it might imply that it’s a great product type to get into. Coming to the final stage of the process is studying and evaluating all the data that has been collected. We have to look at all of the information we have accumulated on demand, rivalry, and advertisement, and make decision as how they all balance out. And here are many factors that have to be assessed: (a) not adequate demand implies not enough individuals are going to purchase (b) too much rivalry implies not enough revenue (c) a bit much advertising drives up the price of PPC ads, and rivalry also (d) not enough basic interest, blended with low demand, implies there might not be a great market even if there’s rivalry attempting to make the sales.
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![]() In the 21st century the concepts of time and money are being redefined. ”Financial Freedom”, is one such term that has gained much importance in the changing financial scenario. ”Financial Freedom” means the freedom from continuous financial responsibilities through a planned management and allocation of assets. It frees a person from back-breaking work by giving him a steady source of income for life. One must not think that a financially free person is also debt free. However, his prudent asset management ensures that his debts do not become a burden but only a part of his over-all expenses. In this way, his debts do not hinder his long term financial goals. Financial freedom cannot be equated with being rich. One must not forget that surplus wealth requires constant supervision. In the long run, a rich man’s obligations do not make him ”financially free” in the true sense. Thus, financial freedom maybe defined as a lifestyle that blends expenses and income according to the individual preference. This makes ”financial freedom” a more possible and convenient state of being. Financial Freedom is Time Freedom”Time is money”, is the general belief in the professional world. This attitude does not allow space for leisure time. However, financial freedom has changed this concept of work by enabling a person to enjoy leisure without hampering his steady income in any manner. The entire concept of “financial freedom” is based on assets and investments that are compounded over time to generate money. It takes care of the regular expenses and leaves a person with both time and money in his hands. A financially independent person is free from the clutches of time-for-money routine. Achieving Financial FreedomTo understand ”financial freedom” one must come out of the traditional concepts regarding income and expenses. We have been taught that timely work generates money. ”Financial freedom” opposes this concept of time-for-money swap and lets the money work for the individual instead. However, in spite of this advantage many professionals find it difficult to work without a fixed routine. Thus, to achieve financial freedom one needs to change their old mindsets and develop a new attitude towards earning money. One must realize that money is simply the means to achieve ends. One must also remember that a person cannot be judged by the money he possesses. Unless these misconceptions are cleared the entire purpose of financial freedom is defeated since satisfaction is the keyword to financial freedom. Similarly, one must also get rid of the negative attitude towards earning money. While excess demand for wealth hampers one’s healthy relationship with finances, a healthy perception of money is necessary to maintain an over-all balance. Remember that one earns money to achieve ends and therefore, it is healthy and normal to earn money as long as one feels the ethical need to do so. In the end, one may say that financial freedom is the state of mind which works towards development through a process of self liberation. Realities of Financial IndependenceIndependence is a state of being every living being strives to achieve, and keep forever. From the moment a child sets foot in school, he is made to understand that the knowledge he gains from this point onward is for him to make intelligent use of, to shape his own future. When one lives with his parents, he tends to take a lot of things for granted. Once one starts to earn his own living he is faced with two diabolical aspects: financial independence; and responsibility. It is not enough to just earn money. A lot of factors crop up when one (sometimes arrogantly) decides to break away from the family and move into his own home. True, that now he doesn’t have to think twice before buying that extra pair shoes; after all, there is no father waiting at home to glare upon the packet in hand. But one does have to think about the electricity bill that is due next week, the phone bill which now seems to be of an astronomical level, the laundry that needs to be picked up and the EMI that needs to be paid. The money that has been earned after hours of toil seems to trickle down into oblivion. In Economics, we learn that a country grows only through investment. And investment is the direct result of savings. Similarly, in case of an individual, his financial state grows through saving. Parts of this saving can be invested in stocks and bonds. And since emergencies and accidents don’t come with trailers before them, security in terms of Medical and other insurances need to be made. Women in India have, for the longest time, been financially dependent on the men: first as a daughter on her father, second as a wife on her husband, and then as a mother on her children. Although this has saved them the worry of earning their own living, it has come with its share of hitches as well. A wife abused by her husband is unable to leave him and sustain herself. Even after divorce, she is at the mercy of her husband for child support. But with changing times the modern Indian woman knows how to make her own living. The power of money no longer manipulates her life. To live off others brings with it self loathing and ridicule. Therefore, everyone should work towards financial independence. |
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